"Mapping your business"
Description
Since 1974, INSER has been putting the skills of its specialists at the disposal of your development, consulting, training or data processing project.
In order to better serve their customers, Inser wanted to revitalize its website to make it more user-friendly and efficient and to make it a central communication hub for visitors.
Sinartis has rethought this new version, more focused on conversion and storytelling, while refreshing the graphic line to enhance its value.
Site web
Making information clear and accurate through UX review and bespoke graphics.
Challenges
- Rethinking the graphical line without deviating from the DNA of the corporate charter
- Upgrade to latest UX standards
- Ergonomics of navigation to be improved: simplifying access to information
- Simple CMS in terms of management
Solutions
- A Drupal-based CMS
- Easy content management
- Multilingual: FR, DE
- Dynamic filtering (references, news)
- New UX and navigation
- Creation of a customer specific icon set
UI Kit
