Don't Be a Passive Participant; Take Charge of Your Actions!
In the field of digital marketing, everything is measurable. A campaign can only succeed if the methods used to monitor and analyze the results are convincing ones. Our team is passionate about data analysis.
Our day-to-day work comes down to data analysis, assisted by a host of platforms and testing and analysis tools. Our digital marketing activities always start with the mapping of your working methods, so that we can meet your desired objectives, outcomes, and results and our ideas can be converted into actions.
The analyses and reflections carried out by our digital marketing team are largely centered around customer-specific key performance indicators (KPIs). Our regular reports are also drawn up from this perspective. We want to position ourselves as a partner, and will adapt our strategies and reports to provide you with analyses of cause and effect, based on four key questions: who, what, where, and why.
Tools
Analytics tools allow you to track, collect, measure, report, and analyze your data with the objective of informing the optimization of your website and web-marketing actions.
These are feedback tools that allow you to see the impact of your decisions, based on facts and metrics defined just for you, and to take new decisions based on the results. Analytics monitoring is essential for measuring the impact of your marketing actions and for continuously improving your performance:
- Knowing the characteristics of your audience
- Monitoring the actions of users of your site
- Measuring the impact and profitability of your marketing campaigns
- Optimizing your advertising expenses
For decision-makers, it is important to have swift access to a company's key metrics. The dashboards we offer can be completely personalized, and can include data from all available online sources, in particular:
- Google Ads
- Google Analytics
- Social networks
- Newsletters
- Your website/online shop
- Your CRM
Services
